Beets, Berries, and Better Paralegals

March 18, 2026

Paralegals might not wear capes, but they’re often the ones keeping your law firm running and making sure your clients are happy. Conrad and Gyi dive into the unsung, everyday heroes of your practice, your paralegals, and how the right team can make or break your client experience.

We highlight a few key clips from a full-length interview Conrad had with Ryan McKeen and Marisa Rua from Para Era about building better paralegal training programs, hiring talent from unexpected industries like food service, and creating systems that let paralegals thrive.

Your paralegals are often the first face of your firm, the first voice clients hear, and the first impression that shapes your brand. Ryan and Marissa discuss how to turn that reality into a competitive advantage.

📺 Want to hear our entire discussion with Ryan and Marisa? Watch on YouTube

The News

• Congratulations to Neil Katyal for overturning Trump’s unconstitutional tariffs.
• Big law firms like Jenner & Block, WilmerHale, Perkins Coie, and Susman Godfrey stand strong, proving that not all big law groups are wusses.
• And yes, your paralegals are still more important than you thought.

Catch this episode on the Lunch Hour Legal Marketing Podcast page, and tune into the full-length interview with Ryan and Marisa on YouTube.